Why are perfumes so expensive? The truth behind the prices

A fragrance can do more than just smell good - it tells stories, evokes memories and is often an expression of personality. But why do so many perfumes cost so much? In this article, you'll find out the real reasons behind the high prices and why fragrance twins can be a smart alternative.

1. High-quality ingredients: the first factor

Many high-quality perfumes use rare and natural ingredients.

Natural oils: Essences such as jasmine, rose or oud can be extremely expensive, as they are extracted from hundreds of kilograms of raw material.

Rare ingredients: Some perfumes contain ingredients such as ambergris, which is expensively collected from the ocean.

Alternative: High-quality fragrance twins such as ÉPRIS fragrances rely on synthetic, IFRA-certified molecules that produce the same aromas but are more cost-efficient.

2. Packaging: luxury design costs

Many luxury perfumes come in elegant glass bottles with elaborate details. Brands such as Tom Ford and Chanel invest millions in packaging to create the impression of exclusivity.

Alternative: ÉPRIS offers minimalist, stylish design - the savings on packaging are passed on directly to the customer.

3. Advertising and marketing: the biggest price drivers

Celebrity faces: top stars such as Johnny Depp and Charlize Theron demand high fees for advertising campaigns.

Elaborate campaigns: TV commercials, print ads and events drive up costs significantly.

Fact: For many luxury brands, a large proportion of the price is spent on marketing and not on the fragrance itself.

Alternative: ÉPRIS avoids expensive campaigns and invests in the quality of the fragrances - so the focus remains on the product.

4. Brand prestige: You pay for the name

A well-known brand such as Dior, Chanel or Louis Vuitton is a status symbol. The name alone often justifies a premium of 200-300%, without the fragrance itself being exceptionally expensive.

Alternative: Fragrance twins like ÉPRIS N°404 (inspired by ...Angels' Share®...) offer the same luxurious fragrance experience without you having to pay for the brand name.

5. Smaller production volumes for niche perfumes

Niche brands focus on exclusive fragrances that are only produced in limited quantities. This leads to higher production costs.

Alternative: Fragrance twins make it possible to reproduce popular niche fragrances in large quantities, which reduces costs.

Why fragrance twins from ÉPRIS are the smart choice

Price-performance: With a price of just €49.90, fragrance twins offer an affordable alternative.

Durability: Thanks to high-quality ingredients, the fragrances often last longer than the expensive originals.

Variety: Whether inspired by Oud Wood®, Sauvage Elixir® or Delina Exclusif® - the choice is huge.

 

Our extra tip: save with the 3-bundle from ÉPRIS

For those who want more luxury for less money, ÉPRIS offers the 3-piece bundle:

3 fragrances for €99.90 - meaning you pay for two and get three.
Perfect for expanding your fragrance collection or as a gift for your loved ones.

➡ Discover the 3-pack bundle here

Conclusion: The truth behind the prices

The high prices of luxury perfumes are often justified by marketing and prestige, not by the quality of the ingredients. Fragrance twins offer the same experience, but are more price-conscious and give you the opportunity to enjoy without compromise.